• Canadian Advertising Week Invite
    Canadian Advertising Week InviteCanadian Advertising Week InviteCanadian Advertising Week InviteCanadian Advertising Week InviteCanadian Advertising Week Invite

    The tangram is a dissection puzzle consisting of seven flat shapes, called tans, which are put together to form shapes. The objective of the puzzle is to form a specific shape (given only in outline or silhouette) using all seven pieces, which may not overlap.

     

     

    Canadian Advertising Week Invite

    client objectives

    FSC sought traffic marketing + design to create an invitation for a conference on the topic of sustainability on paper. It was a speaking engagement intended for graphic design, communications, marketing and paper & print procurement professionals who were interested in learning more about responsible forest management.

    design solution

    traffic designed the invite around the theme of shaping and changing our world. The idea of tangrams - a fun puzzle game made by arranging a series of paper shapes was incorporated into the design to convey those themes and to give the invite a second life, further exemplifying the creative and sustainable reuses of paper.

    marketing driven graphic design

    traffic marketing + design inc. is a design driven B2B communications agency that helps you to communicate sustainability. traffic creates strategic corporate identities, websites and sales + marketing collateral designed to generate business results.

    get in touch

    416 504 8717
    1 866 418 6608
    info(at)trafficdesign.ca

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